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Þórhallur Örn Guðlaugsson - Prófessor

Þórhallur Örn Guðlaugsson

–

Félagsvísindasvið

Þórhallur Örn Guðlaugsson

Prófessor

viðskiptafræði, stefnumiðuð markaðsfærsla, þjónustustjórnun

Aðsetur
Gimli / G-214
Sími
5254534
Tölvupóstur
th [hjá] hi.is

Starfseining
Viðskiptafræðideild
Vefsíða
http://markor.is

ORCID vefsíða
https://orcid.org/0000-0002-1131-510X
Rannsóknagátt – Þórhallur Örn Guðlaugsson

Útgefið efni

2024

The Relationships between Service Quality, Reputation, and Performance in HospitalityTourism and Hospitality
Tourism Entrepreneurship
Birds of a Feather Flock TogetherJournal of East-West Business
Service Quality, Reputation and Performance

2023

Tengsl þjónustugæða, orðspors og ímyndar við frammistöðu skipulagsheildaTímarit um viðskipti og efnahagsmál
Tengsl meðmælavísitölu og tryggðar
The relationship between the net promoter score and loyalty
Service orientation and organizational performance
Successful employee retention practicesInternational Journal of Business Information Systems

2022

The image of Icelandic banks after the financial crisis in 2008
Talent Management in the Banking SectorAdministrative Sciences
State and Order of Service Orientation Knowledge in Hospitality and Tourism ResearchAdministrative Sciences
Mikilvægi staðsetningar, verðs og gæða við val á matvöruverslunum
Costco in Iceland: Still going strong
Þjónustuáhersla og árangurTímarit um viðskipti og efnahagsmál

2021

Þjónustugæði, ímynd og frammistaðaTímarit um viðskipti og efnahagsmál
Tengsl meðmælavísitölu og ímyndar

2020

Cultural and geographical distanceApplied Economics Letters
Áhrif Costco á íslenskan matvörumarkað
The relationship between NPS and trust
The relationship between quality, image, and performance

2019

The diplomatic spouseJournal of Global Mobility
Organizational culture within NPO in Iceland: the case of Hostelling International
Stéttarfélagsaðild á ÍslandiStjórnmál og stjórnsýsla
Ten years after and the image of Iceland's banking sector is still damaged!
How Costco managed to maintain its position in the Icelandic grocery market
Volcanos and tourists: Iceland´s teflon imageInternational Journal of Business Research

2018

Samanburður á vinnustaðamenningu stofnana og fyrirtækjaStjórnmál og stjórnsýsla
The diplomatic spouse
Samanburður á vinnustaðamenningu stofnana og fyrirtækja (in Icelandic)Icelandic Review of Politics & Administration
The effect of Costco on the image of Icelandic grocery stores
Importance of location, price and quality when choosing grocery store
The image of Costco in Iceland and it's impact on the grocery store marketJournal of Academy of Business and Economics

2017

Hofstede national culture and international tradeApplied Economics
Trust and loyalty in retail banking and the effect of the banking crisis in IcelandInternational Journal of Business Research
Union density and PDI in the Nordic Countries: The effect of the Nordic Countries on the relationship between PDI and union densityEuropean Journal of Management
Marketing electricity to consumers: A new strategy reforms
How positive and unique are the Icelandic retail banks in consumers' minds?
Connecting with consumers: A new marketing strategy following energy reformsEuropean Journal of Business Research

2016

Eight years later and image is still hurting; Long-term effects of the Icelandic banking crisis unfoldingJournal of International Business and Economics
Defining green electricity from a consumer’s perspective: A cross-market explorative input for policy makers and marketersTímarit um viðskipti og efnahagsmál
Union density and IDV in the Nordic countriesEuropean Journal of Management
Union density and MAS in the Nordic CountriesEuropean Journal of Management
Seven years of suffering
Destination Reykjavik
Experience as a factor in image modification. A case from IcelandInternational Journal of Business Research

2015

North Atlantic Islands' Locations in Tourists Minds: Iceland, Greenland, and the Faroe Island
The paradox of bad news
Branding ingredients: A case from Reykjavik
The impact of satisfaction on loyaltyJournal of Academy of Business and Economics
North Atlantic Islands’ Locations in Toursits’ Minds
Icelandic national culture compared to national cultures of 25 OECD member states using VSM94Icelandic Review of Politics & Administration
Different gender perception towards image of countriesInternational Journal of Business Research
Travellers’ attitude and their intention to visit ReykjavikJournal of International Business and Economics
The relationship between innovation culture, managerial IT skills and innovation performance in the public sector

2014

Image dimensions as a predictors of trust: The case of Iceland
Lykt sem markaðstól: Viðhorf markaðsfólks og stefnumiðuð notkun
The Germanic and Anglo cultural clusters compared to Icelandic national culture by using VSM 94International Journal of Business Research
Five clusters of image for Icelandic energy companiesInternational Journal of Business Research
Differing gender perception towards image of financial organizationsInternational Journal of Business Research
The relationship between market orientation and innovation performance
Ímyndarþættir sem spávísar um traust í bankageiranumTímarit um viðskipti og efnahagsmál
Elements of image in the Icelandic energy sector
Gender matters; differing perception of image towards banks and savings & loans

2013

Customer trust towards banks and their perceptions of corruption before and after banking crisis: The case of IcelandJournal of Academy of Business and Economics
Predicting the level of banks's customer forgiveness following a banking crisisReview of Business Research
Repairing customer trust following a banking crisisInternational Journal of Business Strategy
The effects of perceived harm on customer forgiveness and trustJournal of International Management Studies
Þróun þekkingarstjórnunarkvarðaTímarit um viðskipti og efnahagsmál
Have the Icelandic banks managed to restore their image after the banking crisis?
The nordic cultural clusterInternational Journal of Business Research
Predicting the level of banks customer trust and forgiveness following a banking crisis: The case of Iceland
Gender differences in relation to Hofstede's national cultural dimensionsJournal of International Management Studies
What is the effect of a change in customers' trust, following a banking collapse, on their loyalty towards their own bank?International Journal of Business and Social Science
The relationship between innovation culture and innovation performanceInternational Journal of Business Research
Ímynd stjórnmálaflokka: Tengsl ímyndar og árangurs
Psychometric properties of the Icelandic version of the Denison Organizational Culture SurveyInternational Journal of Business and Social Science
Spilling og tryggð í bankakerfinu
Predicting the level of banks' customer trust following a banking crisisInternational Journal of Financial Studies
Prioritizing service quality improvement initiatives following service quality measurementsJournal of International Business and Economics

2012

Customers´ trust towards their own bank and the effect of a banking collapseInternational Journal of Business Research
The Relationship between Service Quality and Loyalty in Higher Education
North Atlantic island destinations in tourists' mindsInternational Journal of Culture, Tourism and Hospitality Research
The Effect of a Global Banking Crisis on Island Destination Image: The Case of IcelandInternational Journal of Business and Social Science
Marketing managers, formal marketing education and the rating of the importance of competenciesReview of Business Research
Bank's image restoration following a banking crisis: Empirical evidence from IcelandInternational Journal of Business Research
The competitiveness of a tourist destination: Do experts and tourists agree?Review of Business Research
The Competitiveness of Iceland as a Destination for Tourists
Ímynd banka og sparisjóða. Er sýn kynjanna mismunandi
Nýnemar við Háskóla Íslands 2011. Ákvörðun, val og væntingar
Market orientation and the banking crisis in IcelandInternational Journal of Business Strategy

2011

Áhrif bankahrunsins á ímynd Íslands
The Competitiveness of a Tourist Destination: One Answer or two?
What effect did the banking crisis in 2008 have on the image of Iceland as a tourist destination?
Áhrif samkeppni á væntingar og skynjun
Bankahrunið, tryggð viðskiptavina við banka í kjölfar bankahrunsins
A service focus in higher education and the CQL-ModelJournal of Academy of Business and Economics
Glöggt er gests augað, eða hvað?Stjórnmál og stjórnsýsla
Íslensk þjóðmenning í ljósi menningarvídda HofstedeStjórnmál og stjórnsýsla
Markaðsstarf og siðferðileg álitaefni
How the banking crisis in Iceland affected the image of its banking sector and individual banksJournal of International Finance Studies

2010

How the economic crisis affects the image of the retail banks
Stuðlar nám í viðskiptafræði að samkeppnishneigð?
Áhrif bankahrunsins á tryggð viðskiptavina
Þjónustugæði sem vísir að tryggð
Íslensk vinnustaðamenning: Skýr og markviss stefna en skortur á samhæfinguStjórnmál og stjórnsýsla
Bankahrun, ímynd og traustStjórnmál og stjórnsýsla
Bankahrunið : traust til bankanna og tryggð við þá
The Essential Competencies of Marketing Managers in Retail firms
Mat á fyrirtækjamenningu, prófræðilegir eiginleikar Denison spurningalistans

2009

Ímynd og markaðsstarf sveitarfélagaStjórnmál og stjórnsýsla
Ímynd sveitarfélaga
Ímynd banka í kjölfar bankahrunsinsVorráðstefna Viðskiptafræðistofnunar Háskóla Íslands
Service Quality and UniversitiesInternational Journal of Business Research
Effects of Market Orientation on Business Performance: Empirical Evidence from Iceland
Frammistaða í þjónustuþáttum og forgangsröðun úrbóta
Market Orientation in Banking
Þátttagreining DOCS út frá þekkingarstjórnun
Rannsóknir í markaðsfræði

2008

Ímynd banka og sparisjóða
Markaðshneigð og árangur í alþjóðaviðskiptum
Markaðsfræðilegt sjónarhorn á stöðu stjórnmálaflokka fyrir alþingiskosningarnar 2007Stjórnmál og stjórnsýsla
Research or Applied Projects, Which interest business students more?

2007

Hafa nemendur í rannsóknartengdu framhaldsnámi áhuga á rannsóknum?
Ástæður fyrir örum vexti útrásarfyrirtækjanna
Do students in Private Universities have different expectation and perception on service quality?
Can a specific Icelandic organizational culture explain the success of Icelandic businesses in foreign expansion?
Expectations, Perceptions and Loyalty of Students in Private Universities versus State Universities

2006

Tilraunamarkaðsfræði: Áhrif vettvangs á kauphegðun neytenda
Áhrifaþættir á ánægju nemenda með einstök námskeið í Háskóla Íslands
Áhrif samkeppni á væntingar, skynjun og tryggð við þjónustutilboðTímarit um viðskipti og efnahagsmál
The effect of competition on expectation, perception and loyalty of university students

2005

Ungmenni og peningar
Æskileg þróun kennslumat við Háskóla Íslands
How do Business Students Differ from Other Students?
Ánægja nemenda við Háskóla Íslands
Staðfærsla matvöruverslana
Vægi þjónustuþáttaTímarit um viðskipti og efnahagsmál

2004

Ungmenni og peningar
Vægi þjónustuþátta í þjónustumati
Siðferðileg álitaefni í markaðsstarfi
Markaðsáherslur og markaðshneigðTímarit um viðskipti og efnahagsmál

2003

Mat á staðfærslu við mótun markaðsstefnu

2000

Hugur fylgi máli!!
Act as you think!

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